Casting Call: Women’s Hygiene

MARK SUMMERS CASTING

Casting Director: Mark Summers Casting
Date of Casting: Wed 26th & Thursday 27th Sept 2018
Production: Women’s Hygiene / Adult Incontinence Product
Shooting Location: South Africa
Callback: 8/9th Oct 2018

SCRIPT REQUIRED FOR BOTH SPOTS.

Shooting:
* All Cast must be free to submit their passport for their Visa from 22 October to 2 Nov.
* Travel to London 6 November for the day. (Fitting)
* Available to travel to Cape Town anytime between 9-18 November. ( most talent will head out between 9th-13th & return 17/18th)

BSF: £600 PER DAY
TRAVEL/DOWN DAYS: £300 PER DAY
FITTING: £50 FOR UP TO X 2 HRS ( IF BOOKED FOR THE DAY £300)
RATES PLUS 20% AGENCY FEE.
SHOOTING DAYS 12HRS INC OF LUNCH
Over time £120 per hour + 20% agency fee / Early calls before 7am is also at this cost per hour.
Cars to be provided to and from UK airports max £120 each way ( RECEIPTS WILL BE REQUIRED)
Per Diem £45 Per day including travel days
Calltime is set call time to wrap ( not from travel destination)

PLEASE NOTE THE DIFFERENCES IN THE X2 SPOTS.

Spot 1 Tunic
USAGES:
Category Exclusivity: Adult Incontinence
ALL edits / lifts / cut downs & versions (name may change pending region)
Countries: UK, ROI, North America (also a package for UK and ROI only).
Duration: 1 Year, with a 3 month rolling start as it may not run concurrent in all markets.
Video Usage: TV, Digital/Internet (incl. Social), Industrial and PR.
Stills Usage: (Stills from shoot) Static image usage for All Stills Media incl. Digital, except packaging, including but not limited to Print and Digital Magazines, Direct to Consumer, Social Media, Digital/Internet, In Store, Coupons and Mailers. 2 images
Cost for UK, ROI and NA: £30,000 PLUS 20% AGENCY FEE
Costs for UK and ROI: £22,000 PLUS 20% AGENCY FEE

SPOT 2 ( WORK BAG)
USAGES:
Category Exclusivity: Adult Incontinence
ALL edits / lifts / cut downs & versions (name may change pending region)
Countries: USA Only
Duration: 1 Year
Video Usage: TV, Digital/Internet (incl. Social), Industrial and PR.
Stills Usage: (Stills from shoot) Static image usage for All Stills Media incl. Digital, except packaging, including but not limited to Print and Digital Magazines, Direct to Consumer, Social Media, Digital/Internet, In Store, Coupons and Mailers. 2 images
Costs USA Only: £22,000 PLUS 20% AGENCY FEE
Costs UK Only excl. ROI: £20,000 PLUS 20% AGENCY FEE
Costs Canada Only: £12,500 PLUS 20% AGENCY FEE
Costs for USA, Canada and UK excl. ROI: £28,000 PLUS 20% AGENCY FEE *3 month rolling start
Costs for USA, Canada and UK incl. ROI: £30,000 PLUS 20% AGENCY FEE *3 month rolling start

IN CONNECTION WITH BOTH PACKAGES:
The Usage Packages above should cover, but not limited to:
TV – TVC Only
Digital/Internet – TVC and Stills
In-Store – Stills only
Print – Stills only
Direct to Consumer – Stills only
Industrial – TVC and Stills
PR – TVC and Stills

* Note: that there will be country specific variations of the TVC – it’ll be dubbed in the correct language/accent, product names might vary to be region specific, MOS version as well as Dialogue to Camera. The script is the same for all countries/regions, it’s the same base edit, with tweaks where relevant to each country/region.

Further to the above package, can you also give the cost per-country for the countries below. Same media as above, for 12 months:

  1. Israel: 8,400.00 GBP
  2. Netherlands: 10,560.00 GBP
  3. Argentina: 10,560.00 GBP
  4. Belgium: 9,120.00 GBP

* I have done the numbers so it already Includes agent 20% commission.
Any 2nd year buyout, Increase of 10% buyout +20% agency fee
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Women 1 (Tunic) – ANY ACCENT.
Playing age:  45-55-years-old, our women looks great at her age with healthy skin, hair and beautiful smile. She is your confidante – she could be your sister, your co-worker, your neighbor, your friend. She is aspirationally authentic, meaning real and relatable, with a presence that feels natural and comfortable.  She is self-assured, accomplished, and still down-to-earth. She has a sparkle in her eyes and is very likeable.

Women 2 (Work Bag) – MUST BE AMERICAN / CANADIAN OR ABLE TO DO A GOOD GENUINE AMERICAN ACCENT
Playing age 35-45-years-old. Our women looks great at her age with healthy skin, hair and beautiful smile. She is a happening career woman. No moss grows under her feet!  She is smart, savvy and in-the-know, and has done well in her career, by setting trends and breaking new ground. She is aspirationally authentic, meaning real and relatable, with a presence that feels natural and comfortable. She is self-assured, accomplished, and still down-to-earth.  She has a sparkle in her eyes and is very likeable.

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Suggestions – louise@marksummers.com
Subject: Women’s Hygiene / Adult Incontinence Product

Many Thanks
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